It's a wine "inspired by" Sophia Coppola, made at the Coppola family vineyards. It comes, as you can see, in a four pack in a cute pink box, complete with sipper straws.
I had my first Sophia mini in St. Louis about a month back! Good stuff
Actually, they were made specially for when she married Spike Jonze...as a special keepsake for their guests. Somehow it turned into being a marketable product, even though the marriage didn't last.